Tóm tắt Luận văn An investigation into linguistic features of names of food and drinks in restaurant menus in hoi an ancient town in Vietnamese and English

CHAPTER 3

METHODS AND PROCEDURES

3.1. METHODS OF THE STUDY

Firstly, the collected data are described and analyzed to find

out structural and cultural features of names. Secondly, with the

qualitative approach, the results from the data analysis and

description are classified into categories according to their similar

structural and cultural features, which support the discussion section.

Thirdly, the quantitative method is designed for the frequency of the

structure of names. Finally, the contrastive method is applied to find

out the similarities and differences of names in terms of structural

features and cultural features.

3.3.1. Data collection

In order to carry out this study, we have collected 600 names

of food and drinks in Vietnamese and in English for investigation.

3.3.2. Data analysis

Firstly, the data of each language is analyzed to identify their

structural and cultural feature. Secondly, the analyzed data are

grouped into catergories according to their structural, and cultural

features for each language. Finally, based on the results, a

comparison will be carried out so that similarities and differences are

clarified for the discussion section

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